/Institutions/Aspen-University/json/Academic-Year-2022-2023/Policy-and-Procedure-Manual-local.json

/Institutions/Aspen-University/json/Academic-Year-2022-2023/Policy-and-Procedure-Manual.json

603-1 Marketing Role and Governance

Title:	Marketing Role and Governance
Owner:	Marketing
Last Update/Revision:	06/28/2021

Policy: The Aspen Group, Inc. Marketing Team will provide Lead Generation, Email Marketing, New Product and New Program Communications, Website Management, Social Media Management, and Creative Services to Aspen University.

Purpose: This policy will ensure that advertising and other marketing communications are consistent, on brand, and effectively convey Aspen University's offers.